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They say it is easy to launch a company than maintain it. It is very true. To penetrate people’s hearts, a company should have something different from its competitors. Not just having new qualities would do, people should be informed about what’s new and what’s different. How to achieve all of these? This is when a company profile steps in. Professionally created company profile sample that we share in this blog will help you have a holistic view. But before we go deep, let me give you an overview of this blog.Â
This blog is a complete guide to help you master the craft of company profile making. It explains:Â
- What is Company Profile?
- How to make a Company Profile?
- Company profile template for reference
Review Multiple Free Company Profile Examples
Want to review multiple free Company profile sample and templates? We have a huge collection of them created for various industries. If you are looking to get a good overview of company profiles, reviewing these samples would definitely help you.Â
What is Company Profile?
A company profile, alternatively known as a business profile or corporate profile, is a comprehensively and concisely crafted document that gives all important information about a company to an investor, customer, client or government agency.Â
Besides a company’s products or services, history, mission, and vision, it provides info as to the company’s target market, organizational structure, etc.
Company Profile Sample
Looking for Expert Company Profile designers?
Importance of Professional Company Profile
Company profile has become inevitable for business today. Here are a few reasons that show its importance which you may be surprised to know.
Brand building:
A brilliantly-crafted company profile can play a significant role in the company’s brand building. A company profile provides sufficient room for the entrepreneur to share information that creates brand awareness among prospective customers.Â
Marketing:
The company profile enables the company to establish its key difference from competitors and thus show why it matters to the public. As long as marketing is concerned, this is a crucial first step.Â
Company reference:
A company profile shares a comprehensive overview of the company, target market, management, products or services, and its unique value proposition. All of these are important pieces of information for investors and government agencies.Â
Builds credibility:
A company profile can help build the company’s legitimacy and credibility. The entrepreneur can include a variety of information, for instance, the company’s financial performance, management and leadership etc, to tout its long-term prospects and stability.
Helps in talent hunting:
Having an impressive company profile can help you attract the best talents to various positions. These days, most job seekers consider it important to work in reputed companies for their future prospects, better salary and professional development.
Whether it is a new company or an established one, a great company profile design and content can equip it to leap to new heights of success. Be it company profile writing or company profile designing that you need help with, we have experts to help you.Â
How to Write an Attractive Company Profile?
Are you looking to write an attractive company profile? Here is a simple company profile template with practical steps for you to follow.Â
Start with a catchy opening:
Start your company profile with a captivating about us company profile that makes the audience glued and compels them to read further. If the introduction is dull, it will negatively impact the profile.Â
Underscore major milestones:
While briefing your company’s history, underscore the major milestones your company has reached since its launch. This approach will help the audience identify with your company’s success journey.
Establish mission and vision:
It is very important to establish the mission and vision of your company. The vision is its long-term plan and the mission is its purpose. This will be a decisive factor for potential investors and long-term customers.Â
List your products and services:
Give a comprehensive overview of the products and services your company brings to the market. Include examples to demonstrate the value that customers benefit from your offerings.
Describe your leadership team:
The expertise of your leadership is a factor that adds to your company’s credibility. Hence, provide detailed information about the leadership, their academic backgrounds as well as major accomplishments.
Incorporate an attractive design:
Incorporate an attractive company profile design and an appropriate number of visuals. You may use relevant images, videos or infographics to make the profile visually appealing and engaging.Â
Use engaging language:
Don’t use difficult vocabulary. It makes the reading much more complicated. Instead, use simple language. Divide your content into short paragraphs and bullet points.Â
Include call-to-action:
Wind up your company profile with a call-to-action. Make it really compelling so that the reader would take the next step, for instance, contact you for an enquiry or go through your website.
Hire an Expert Company Profile Writer and Designer
Hire A Professional Company Profile Writer or Designer If You Are Looking For:
Are you looking to write an attractive company profile? Here is a simple company profile template with practical steps for you to follow.Â
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Objectivity:
When you write a company profile, you can only write it subjectively. A professional writer, on the other hand, can incorporate an objective perspective into the writing which makes the audience easily identify with the company.Â
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Consistency in writing:
 Professional writers, due to their exposure to company profiles across multiple industries, know the exact tone and style to use for your specific businesses. They would use it across your profile with the highest consistency.Â
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Knowledge Expertise:
Professional writers have in-depth knowledge and expertise to create compelling profiles. They know the components to add to a profile to make it communicate its unique value proposition to the audience.Â
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Saves your time:
As an entrepreneur, you may have a tight schedule. Having to write your own company, especially if you have limited writing skills, would take you a lot of time and limit your engagement in other important areas.Â
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Customization:
It is important to customize your company profile on multiple grounds. The most important factor to note is the target audience. Professional company profile writers will ensure this without fail.
When you hire us for your company profile writing or designing, we will incorporate all these qualities into your profile, turning your profile into a winning factor for your business.
What is Included in a Company Profile?
An ideal company profile format would include the following components
Company Overview:
This is a brief description of your company. Here is a company description example for you to analyse:Â
E.g.: Xyz Ltd is a leading manufacturer of machines for all types of industries. Established in 1990, we have made a strong market presence in the last three decades.
Mission and Vision:
Mission refers to a company’s purpose and vision indicates its long-term goals.Â
E.g.: Our mission is to equip companies to scale up their productivity by providing them with advanced machinery. Our vision is to be the trusted provider of mechanical solutions that transform industries.
Products and Services:
Here, you list all the products and services you bring to the market and explain the unique areas where your products excel from other companies.Â
E.g.: We make a wide range of machinery that cater to the needs of all sorts of businesses and also provide professional training to use them.
Target Market:
Here you explain who your target audiences are. It is important to include it in the company profile since it helps potential customers identify with your business.Â
E.g.: Our target market consists of small to mid-sized businesses across a wide range of industries.
Leadership:
Here, you give a detailed description of your leadership team, highlighting their key exposure, accomplishments etc.Â
E.g.: Our leadership team consists of a bunch of seasoned, highly qualified and experienced executives in manufacturing industries. Our CEO, Mark Smith, comes with a decade of experience in designing industrial equipment. Similarly, our chairman, Rahul Singh, is a Harvard alumnus.
Awards and recognition:
If you have received any awards or recognitions, describe them in the profile. It adds to the credibility of your brand and business. You can include images of the awards and recognitions in the company profile first page design.Â
E.g.: Xyz Ltd has been the recipient of several awards and recognitions over the last few years for dedicated services. We have been listed among the top 100 Software Companies in India by SoftTech Magazine in 2020. We were also the winner of the best employee-friendly company in 2021.
Social commitments:
People are more likely to associate with companies that are socially responsible. So, in your company profile, mention what your social commitments are.Â
E.g.: We are committed to protecting nature and ensuring that it remains as inhabitable as it is today for generations to come.Â
Contact Information:
Give your full contact details such as the postal address, email, phone number, website address and social media handles. A well-conceived company profile sample design would let you put the contact information aesthetically.Â
E.g.: Xyz Pvt Ltd
Church Road
Mumbai
Phone: (022) 256-4567
Email: info@xyzpvtltd.com
Website: www.xyz.com
Twitter: Xyz_Pvt_Ltd
Are you Looking for an Expert Company Profile Designer and Writer?
Top Company Profiles by Industries
As the leading company profile design and writing services, we have created company profiles for hundreds of businesses across many industries. Here is a list of the top ten company profile requests by industries we received in the last couple of years.Â
- Company Profile for a Startup Company
- Company Profile for Construction Company
- Company Profile for a Travel Agency
- Digital Marketing Company Profile
- Advertising Company Profile
- Company Profile for a Sole Proprietorship
- Company Profile for Software Company
- Interior Design Company Profile
- Media Company Profile
- Engineering Company Profile
Company Profile Examples
Want to review company profile samples before you write them? Download your sample here. We highly recommend that you closely analyse a sample, and understand the format, structure and writing tone before you attempt to write yours.Â
Download Company Profile Examples
Do’s and Don’ts for Writing a Business Profile
Adhere to the following Do’s and Don’ts while making your company profile. Remember these points when you create, make or buy company profile online.Â
Do:
- Write in layman’s language. Avoid using industry jargon.Â
- Highlight your company’s competitive advantages and unique selling points.Â
- Customize your language according to your target audience.Â
- Supply plenty of visual components such as infographics, images etc.Â
Don't:
- Supply information that is not relevant to your audience.Â
- Emphasize too much self-promotion. Marketing should come naturally.Â
- Allow mistakes to come in your company profile. Proofread your profile several times and correct all errors.Â
- Write anything that is not true. Everything is possible to be verified today.
Last but Not Least: Here is Your Company Profile Example Checklist
Make company profile that ticks all of the below boxes.Â
- Does the company profile give an overview of the company?Â
- Does the profile clearly mention the name of the company and include its logo?Â
- Does the profile include the mission and vision statements?Â
- Does your company profile talk about your brand’s competitive advantages?Â
- Can the audience get a clear picture of the products and services from the company profile?Â
- Does the business profile talk about the major milestones, achievements and accomplishments?Â
- Has the profile been supplied with your company’s contact information?
Conclusion
Did you learn how to make a winning company profile now?Â
Never attempt to write a company profile in a hurry. Take your own time to analyse multiple company profile examples, identify your selling points and draft a comprehensive profile. We are happy to help you with any help you might require on the go. Feel free to let us know your feedback, suggestion or request for help in the comments below.Â
Frequently Asked Question [FAQ]
Yes. It is really necessary to have a company profile since it is the primary source of authentic information about your company.Â
Yes, it is advisable to hire a professional company profile builder if you are not confident to make your own company profile.
There is no specific length for the company profile. It depends on your business, the number of products and services you offer and other factors. However, you may aim to make it concise.Â
Yes, a corporate profile is an alternative term used for the company profile. Business profile is another term used interchangeably.Â
There is no specific number of pages that you should maintain in a company profile. There are company profile sample designs that are less than five and some that go up to ten pages.
The objective of a company profile is to provide potential customers, stakeholders, investors or government authorities with a comprehensive overview of a company’s history, products or services, mission and vision, the management or any other relevant information of their concern.
Yes. Each of them is different and used for different purposes.Â
- A company profile gives an overview of the company.Â
- A company portfolio showcases the company’s previous projects and accomplishments.Â
- A company brochure lists the products and services with their benefits and pricing.Â
ANJIT V.S
I am Anjit.V.S, a freelance writer, overseas education consultant and an academic documentation expert. Over the years, I have written documents for thousands of students and hundreds of businesses and individuals worldwide. Many of the prominent study abroad counsellors in India refer me to their students for SOP, LOR, admission essays. personal statements and other similar documents. Not just the academic documents but whatever content needs you have, stay assured. Perfectly impeccable services are delivered.
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